I am writing to you today because: 1). you are a known lover of beautiful things 2). You appreciate quality and good value. 3). You have proven yourself to be a supportive entity in my life! (And you’re totally cool too.) As you know, I have been a gardener/flower fiend for over 20 years. I have decided (finally!) to make my love of flowers legit and start a business. Piper’s Lane is an urban farmette growing heirloom flowers locally to provide unusual varieties that cannot be purchased at stores. These flowers are the old-fashioned, fragrant types that have not been created and treated to ship well from South America. I start the flowers from seed and use only natural fertilizers to make them flourish. Absolutely no chemicals involved.
To spread the beauty and love of flowers, I am offering a flower subscription service. (Think produce CSA, but instead of rutabagas, you’ll get snapdragons and tulips!) I will offer Spring, Summer and/or Fall shares. You will receive the freshest possible flowers (handpicked the day before) that are blooming at that moment. Each arrangement will be presented in a vase and available for pick-up on Thursdays at Common Threads at 1575 S Pearl Street, weekly or every other week. Pay me before each season by Venmo, Zelle or check and then enjoy weeks of gorgeous flowers and/or buy as a gift for someone you really like. (”One for you, one for me”… An adage I follow often while shopping!) Below are the general dates and prices for each share as well as which flowers to expect (please note that bloom times vary and not all flowers listed are guaranteed for, or limited to, the season listed. These are my best predictions. I’m at the mercy of Mother Nature!)
Spring share: mid-April (hopefully will be blooming in time for Easter!) through mid-May (Mother’s Day): 6 weeks What’s blooming: heirloom narcissus (fancy, whirling and whimsical specialty daffodils. Not the bright yellows from the supermarket. Think corals, pink, creamy whites and pale yellows in ruffled layers.) Tulips (double blossoms, parrots, fringed and everything in between, in colors ranging from the darkest purple to corals tinged with orange, pinks of all values, and buttery yellows. Tulips are magical in the vase as they continue to grow and age beautifully. Each day the arrangement takes on a new look. Love! Purple, spherical allium are quite striking and modern looking. Additional flowers and unusual greenery will be tucked in to make a lovely bouquet each week. Prices: 6 week: $120 3 week: $63
Summer Share: June/July: 4 weeks. What’s blooming: azalea snapdragons (tall, fragrant, super-size florets that set these WAY apart from their shorty Home Depot bedding plant counterparts). Light and airy feverfew looks like tiny daisies blooming profusely from each stem. Heirloom, fragrant sweet peas and tall, spiky Larkspur, Love in a Mist, and Bachelor’s Buttons, all in various shades of blue (not many flowers are naturally blue!) Bells of Ireland, poppies, and more! Price: 4 week: $80 2 week: $42
Fall Share: August/September: 8 weeks What’s blooming: Dahlias, the coveted stars of the late summer/early Fall crop. Perfectly shaped in giant dinner plate size to little balls of petal profusion. Imagine colors like café au lait cream with the palest hint of pink, to a purple that is so electric. Celosia, bright yellow and magenta to faded sherbet colors from a vintage palette. Cosmos “Apricot Lemonade,” white, orange, burgundy, and pinks in double, fluted, and ruffled forms. Amaranth, gomphrena, pincushion flower, grasses, zinnias, and of course special sunflowers…the list goes on! Prices: 8 week: $160 4 week: $84
I am offering a limited number of subscriptions for each season. If a subscription is not in the cards for you or I sell out, I will be happy to let you know if I have extra flowers each week that you can buy. I will also offer extra arrangements for sale on holidays (Easter, Mother’s Day, 4th of July) or any of your other moments where flowers will fit the bill! A note on vases. In the spirit of a very minimal carbon footprint by producing very locally, I am planning to use upcycled glass vessels in lieu of plastic sleeves. Each vase/bottle/container will be selected to complement the design of the flower arrangement. If you super love the container, please keep it. If not, there will be a return receptacle at the pickup spot for me to use another week.
If you have friends, neighbors, parents, co-workers or any other flower lovers in your life, I would so appreciate you forwarding this email or sharing my information. Word of mouth is my marketing plan! (I know that’s how I find out about all the good stuff in my life). Please email me with any questions at firstname.lastname@example.org Visit my Instagram @piperslaneflowers or website at piperslaneflowers.com for more images and information. I am so excited to do this! Thanks in advance for your support.
Here’s to a flower filled 2020!
(grower and lone arranger)
April 14, 2020
Hello Flower Lovers,
Since today is National Gardening Day, it seemed like a great time for an update from Piper’s Lane Flowers! Since first writing to you all, just a few short weeks ago, much has changed in our world. I hope you all are doing well, staying healthy and sane. Although our everyday activities have come to a screeching halt, Mother Nature marches on. Hundreds of bulbs are coming up and starting to bloom. I have tons of plants in the ground for summer bouquets and many more seedlings starting inside. There is no time to do puzzles for this gal!
Thanks to those of you who have signed up for subscriptions…first deliveries of early tulips, narcissus and grape hyacinth will be happening this week! (The photo features some of the cuts from this week).
Despite the current pandemic, or because of it, the natural beauty of flowers may be even more necessary than ever, I will continue to grow an offer flowers as planned. However, my original pick up spot on South Pearl Street is closed, so I will happily deliver to your porch. If you are new to this distribution list, welcome and thank you for your interest! If you are feeling cooped up and the walls of your house are closing in on you, perhaps a little bouquet of flowers is just what you need! Email me if you are interested in a subscription or just an occasional pick me up posy…
Just a note that I have recently started a Facebook page for Piper’s Lane so you can check in there for updates on what’s blooming. If you’ve got too much in your inbox and would like to be removed from this distribution list, just let me know. Please take care and don’t hesitate to contact me if you have any questions.
Happy Mayday! Was it just my family, or does anyone else remember delivering little posies of flowers and treats to friend’s doorsteps, ditching the doorbell and running for it? Fun memory...don’t know if anyone does that anymore?! I hope this email finds you all doing well.
Plants are growing like crazy (thanks to my home brewed compost tea!) and I am so excited for the early summer’s crop of larkspur, anemones, love in a mist, and snapdragons and more to start blooming! I am getting ahead of myself though, as there are still lots of tulips, narcissus, allium and lilacs blooming everyday. I’ve got a few extra bouquets this week if anyone needs a little pick me up. (See attached photos. Take a peek at my Instagram or Facebook page for photos if there are extras each week).
Next weekend is Mother’s Day, so please let me know if you’d like to order any flowers for the holiday. If your mom or other important woman in your life is in love with roses or lillies or another flower that isn’t in season here yet, I can certainly purchase wholesale and mix in with my locally grown flowers. Just let me know!
Many of you are Moms yourselves and I want to personally wish you a very Happy Mother’s Day. We are all Mommin’ it hard these days with the house full and so much cooking! If you want flowers for yourself and want to surreptitiously drop your husband or teenagers a hint, I am happy to email them if you send me their email address...
Please take care and enjoy this lovely Spring weather.
Happy first day of Summer! I think we can all agree that so far 2020 has been more than a little unusual, to say the least, but the signs of summer are always the same....sounds of early morning sprinklers, the ice cream truck, (that I was certain just circled my block when the kids were little!) late dinners on the back porch when it finally cools off, smell of freshly mowed grass...I could go on and on. I am sure you all have your personal signs of summer as well. (Would love to hear them!)
A new season is always welcome to me. Spring is by far the most labor intensive time in the garden: prepping the soil with lots of compost, propagating seed, hardening off seedlings, then getting hundreds of them planted in beds, fixing irrigation and so on and so on. Early Summer, on the other hand, is when you wait and water and weed! All those seedlings started way back when and carefully planted in Spring are about to explode! I am already getting lots of early summer blooms. Below is a cut of each flower in bloom tonight. I tucked them all in one vase thinking I’d do an “inventory” shot, but I ended up liking it as a sweet little arrangement. If you are in need or want of flowers, this is what I have right now. Next up to bat are snapdragons, nigella, calendula and I see the zinnias and hydrangea gearing up too....
I am excited to say I am now part of the Floret Farmer-Florist Collective. Floret is a flower farm in Washington state that I have been obsessed with for about two years now. She grows the most beautiful flowers using a high intensity, small scale method. I took her professional course online last year to learn the tricks of the trade to move from home landscape gardener to flower farmer! If you go to her website, you will see I am listed with other flower growers across the globe. Makes me feel just a little bit legit! I thought you might like to know where I have gotten some of my training. (As well as Emily Griffith School of Opportunity floral design classes for two years)! I know I learn a little something new about growing and caring for plants just about everyday. Maybe that is why people garden for decades and not get bored?
I hope you enjoy the days of summer now that the kids are home from school (wait, oops, that’s been happening since March...) and the weather begs you to go outside and appreciate the loveliness of the season.
Blooming now: sweet peas, yarrow, bells of Ireland, drumstick allium, bachelors buttons, feverfew, Queen Anne’s lace, larkspur, Chinese forget me nots, daisy, corncockle and garden rose
Here’s what’s blooming at the moment